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	<title>Free Legal Advice, Get Answers to Law Questions &#187; Legal Marketing</title>
	<link>http://www.lawfiles.net</link>
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	<lastBuildDate>Thu, 01 Dec 2011 17:32:47 +0000</lastBuildDate>
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		<title>Bartering or Trading Goods and Services Online</title>
		<description><![CDATA[Bartering, or trading goods and services with another person, is not new.  However, bartering for goods and services over the internet is new.  I just came across, SwapRight.com, which is a great website for bartering or trading goods and services online.  
We took some time to go through the SwapRight.com website.  [...]]]></description>
		<link>http://www.lawfiles.net/bartering-or-trading-goods-and-services-online/</link>
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		<title>Action List for Legal Marketing</title>
		<description><![CDATA[Legal marketing is about doing.  It requires action.  Getting to the action aspect of marketing is probably the number one reason why most attorneys fail to undertake any meaningful legal marketing efforts.  This short list of action steps can help attorneys get underway with their legal marketing efforts.

Diagnosis - realize that the [...]]]></description>
		<link>http://www.lawfiles.net/action-list-for-legal-marketing/</link>
			</item>
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		<title>Legal Marketing Strategies: Where Does Your Firm Fit In?</title>
		<description><![CDATA[Marketing legal services is different than any marketing any other product or service.  Even though legal marketing is different, the overall marketing strategies for marketing legal services are the same.  This article looks at the product, market share, and competition marketing strategies.






Product Marketing
Most successful attorneys and law firms employ some type of product [...]]]></description>
		<link>http://www.lawfiles.net/legal-marketing-strategies-where-does-your-firm-fit-in/</link>
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		<title>What is in a Name: Considering the Associate Attorney Job Title</title>
		<description><![CDATA[What is an &#8220;associate&#8221; attorney?  This job title says quite a bit about the attorneys who hold the title.  Unfortunately, most attorneys haven&#8217;t really considered what this job title tells clients and would-be clients.  Even fewer attorneys have considered how the associate job title impacts their associate attorneys&#8217; relationships with clients.





Most entry [...]]]></description>
		<link>http://www.lawfiles.net/what-is-in-a-name-considering-the-associate-attorney-job-title/</link>
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		<title>Questions About Legal Technology</title>
		<description><![CDATA[Imagine you have been on a long journey and you know you have an even longer journey ahead of you.  You are lost.  You stop and ask the first passerby for directions.  The passerby happens to be a taxi driver.  Here are two alternative responses from the passerby.






First response: the passerby [...]]]></description>
		<link>http://www.lawfiles.net/questions-about-legal-technology/</link>
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		<title>The Legal Cold Call: Legal Marketing 101</title>
		<description><![CDATA[The attorney cold call is probably one of the most overlooked and/or avoided legal marketing avenues that is available to attorneys.






Attorney regulation rules generally prohibit attorneys from having direct in person contact with prospective clients if the contact is for the lawyers own pecuniary gain.  The exception is for direct contact with legal consumers [...]]]></description>
		<link>http://www.lawfiles.net/the-legal-cold-call-legal-marketing-101/</link>
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		<title>SEO v. Business Skills: Which is Better for Lawyers?</title>
		<description><![CDATA[Attorneys often complain that they are lawyers and not business men (or women).  These days a number of attorneys lament that they are lawyers, not internet search engine optimization experts.  The reality of the internet is here.  This reality is means that clients will use the internet to find their next lawyer [...]]]></description>
		<link>http://www.lawfiles.net/seo-v-business-skills-which-is-better-for-lawyers/</link>
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