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The Legal Cold Call: Legal Marketing 101 (pages: 1 2)

The attorney cold call is probably one of the most overlooked and/or avoided legal marketing avenues that is available to attorneys.
Attorney regulation rules generally prohibit attorneys from having direct in person contact with prospective clients if the contact is for the lawyers own pecuniary gain. The exception is for direct contact with legal consumers […]


SEO v. Business Skills: Which is Better for Lawyers? (pages: 1 2)

I have often heard attorneys complain that they are lawyers and not business men (or women). That is why I have been surprised lately to hear a number of attorneys lament that they are lawyers, not internet search engine optimization experts.
I guess it is time for all lawyers to face the reality that clients […]



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